Weather Technology Names Are Out of Control

Advanced radar, weather satellites and cutting-edge predicative algorithms. Whatever! Is it gonna rain tomorrow or what?

Weather reports have become way to freakin’ complicated.

Watching FOX 5 news here in New York last night, I was appalled to see the latest in weather technology: Icevision. It was the same crappy radar, in the same shades of purple, that was designed to illustrate…NOTHING.

Add Icevision as the latest addition of ridiculously self-important and unreliable weather technology.

Other offenders:

SkyGuardian
Mega Doppler
DUALDoppler
NEXRAD
OmniWeather
Genesis Live 3D
Storm Sentinel ESP
Extended Storm Projection
Accu-Anything
MicroCast
5-Day Extended
Forecast Tailor
Hurricane Center (like we think you build a whole new studio!)
Pinpoint Microcast
HyperLocal Update
QuakeTracker
Intellicast
FutureCast

What obnoxious names for weather technology do they have in your neck of the woods? We’ll create a running list that can be updated regularly. Watch how quickly it grows!

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What do you think?