Yahoo Gives Up to Win
There’s been an awful lot of talk this week about comments from Yahoo’s Chief Financial Officer Susan Decker that have been interpreted as meaning Yahoo is throwing in the towel in the competition with Google over search. The harshest A-List words came from Steve Rubel, who for a PR guy, bought the journalistic spin put on the original Seattle Post Intelligencer article hook, line and sinker.
But is Yahoo really giving in, or doing an end around? The rumor is Yahoo is going to buy Digg for $30 million next week, to socialize with del.icio.us and Flickr at the Yahoo cocktail party. What’s next, Technorati?
Why go head to head with Google over search when you can simply acquire Google’s hardcore fan base instead. It’s not a zero sum game when you think about it. We won’t stop using Google, and (unless things go seriously to shit) we won’t stop using these other tools either.
And aren’t social search results the future of search? Or have we all (including Mr. Rubel) just been talking smack?
Whattaya say, Steve? Sheesh, if I didn’t know better, I’d think Google had retained Cooper Katz.
My unsubstantiated rumor based upon nothing but my gut and what I would love to believe is that it’s Apple who is going to buy Digg.
Everyone thinks it’s just the holy trinity of Yahoo, Google and Microsoft that can play web2.0ball but you tell me Steve Jobs and Mickey Mouse wouldn’t love a bit of the action.
While I’m making stuff up, may as well put down the YouTube aquisition at $60 million to Apple. Heard it here in the comments at JOAB first people.
Anthony said this on January 26, 2006 8:31 pm
I heard Dow Corning is buying Performancing.com, but don’t make a run on the stock until Monday.
The SEC is a bitch.
Sidekick said this on January 26, 2006 8:46 pm
Sidekick,
I knew there was a reason I brought you onboard don’t you hang out in the Forex Boards also?
Cowboy said this on January 26, 2006 9:17 pm
I’m sorry Mister Krug, but I’ve got to turn in. You’re expecting your double latte enema extra early tomorrow.
Ta ta for now!
Sidekick said this on January 26, 2006 9:25 pm
Nice there Sidekick. I’d like a little extra whipped cream today though.
Cowboy said this on January 26, 2006 9:51 pm
You’ve been reading my 2006 predictions Cowboy, where I predicted Yahoo! would by Technorati, its the perfect fit.
As for Steve Rubel, well I was surprised he actually used Yahoo for search anyway, doesn’t everyone use Google? I only use Yahoo when I cant find something in Google, and then only via their old fashioned category thingy because sometimes you get better results this way. Yahoo’s game hasn’t been search since about 1999, its been about content delivery, basially a portal strategy which you’ve got to say they are getting pretty good at.
Duncan said this on January 26, 2006 10:27 pm
Duncan, Cowboy doesn’t read, I read to him.
I figured with all that large you scored from the Blog Herald sale you’d have your own slave… I mean, sidekick, too.
Sidekick said this on January 26, 2006 11:04 pm